“From Vision to Vitality”: Business Focus Magazine Interview with Alain Kallas

We’re proud to share that Business Focus Magazine has spotlighted A.R.M. Holding in Issue 136, featuring an in-depth interview with Alain Kallas, our Chief Development Officer.
Titled “From Vision to Vitality,” the article offers a first-hand look into how A.R.M. Holding is shaping the UAE’s future through community-focused, human-centric development. In the interview, Alain shares how our work across real estate, hospitality, and cultural partnerships is driven by a commitment to social impact, timeless design, and long-term value.
The piece highlights:
• Our design philosophy behind landmark projects like H Residence and The Fold
• The strategic thinking behind our upcoming megaproject at Jebel Ali Racecourse, in collaboration with BIG – Bjarke Ingels Group
• The legacy of Dubai Real Estate Centre (DREC) and our growth into a new era of placemaking through HUNA and Hive Coliv
• How art, green space, and emotional resonance shape our developments
This feature underscores our belief that success is not just about structures—but about shaping communities and experiences that endure.